Online stores need to have good planning regarding their stock availability, organization of the physical warehouse and even messaging
E-commerce is achieving spectacular tracking and usage figures. In an analysis of global figures, every day more than nine million packages pass through the world, operations carried out through the Internet. We are witnessing a boom in ecommerce and an exponential increase in virtual buyers who bet on online purchases every day thanks to the convenience that this entails and a series of other advantages.
Data in Spain
With regard to our country, the progress in figures in recent years is also very significant. The first places in the ranking are occupied by travel agencies and airlines. Everything seems to indicate that these figures will continue to increase in the coming years. The increase in purchase operations carried out through mobile phones should be highlighted .
Organization in eCommerce storage
This new form of commercial transactions, online shopping and transport to the customer, requires significant logistics work for supplier companies. Frequently these companies subcontract to other professionals, who will also take care of the storage. As is evident, good organization in the warehouse is the key . So is the clarity of objectives to which the company can aspire.
Forecasts on sales volume, product rotation systems, etc., are very important data. When the product rotation variables have been defined, and the storage space has been prepared, it is also necessary to consider the sections that could be in the warehouse. This is the case of input and output areas of materials, handling area, the storage area as such, etc.
space available
With regard to physical space, it is necessary to assess the width of the aisles, the capacity of the racks, and the rest of the infrastructure in the warehouse. In today’s machinery market, there are many models for warehouse management, modular systems, transport trucks, stackers, etc.
The packaging
What is picking? This is the process of collecting material, which occurs with small orders, made on the basis of products or materials from higher units. With the term packing we understand packaging, in a general way. That is, packaging of products and materials, labeling, parcel and transport services, etc. To avoid losses and deterioration, it is necessary to control the logistics work . The products must be classified by sections. In this way losses will be avoided.
Tips for effective ecommerce logistics
Speed in shipping. Every day that passes, the online consumer user has less patience to receive their orders. The logistics of the large companies is gearing themselves so that the orders arrive even on the same day. Creativity and imagination. For distant deliveries and special characteristics, all kinds of proposals and solutions are being developed. One of them is the delivery of products using drones.
Specialized messaging. Little by little, specialized courier solutions are being implemented for the deliveries of products purchased online. The new partners of courier companies are adapting to each of the deliveries. Technological innovations. Online commerce is advancing very fast and its users increasingly demand more immediate responses. We are witnessing a rapid growth of artificial intelligence , and of proposals that serve to anticipate demand and replenish stocks.
Logistics challenges
Logistics service companies for online stores and e-commerce companies work under two parameters: immediacy and demand . In addition, more and more it is necessary to adapt to a great diversity of products, and to very demanding deadlines and schedules. The fundamental idea is that of personalizing shipments.
To offer adequate answers, the logistics sector has to do a good forecast. It is about making the most of the templates, transport fleets and also optimizing the logistics areas and spaces. One of the variables that must be controlled is that of specific temperatures in certain products. For an immediate response, the necessary resources for storage and preparation of orders must be provided .
It is normal in today’s market that products are manufactured anywhere and in any country. But that doesn’t affect consumers; they will demand and expect that the products they acquire will be delivered to their homes in the shortest time possible. Comfort and flexibility are two important factors that the buying user will value in the Web he chooses. And this is achieved with a good investment and logistics planning.
